Insights

Bad News for Movie Theater Industry: Moviegoers May Not Return After Pandemic

by Brian Colling - October 22, 2020
The movie theater industry has work to do if it wants to lure people back post-pandemic. Many consumers say they are unlikely to return to movie theaters. Instead, they have flocked to home video streaming services and video games. These are the conclusions of a new Colling Media Snapshot Survey. The Colling Media Snapshot Survey […]
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