Insights

Instagram launches Instants, AI disclosure on social media, and retailers doubling down on in-store shopping

by Colling Media - May 21, 2026
Instagram Launches Instants Instagram just launched Instants, a new feature focused on quick, unfiltered photo sharing between friends through disappearing content and DM-based engagement. Instagram is also testing a standalone Instants app, signaling a continued push toward private, casual communication over polished public posting. For marketers, authentic and relationship-driven content is becoming even more important as audiences spend more time in private social experiences. AI Disclosure on Social Media New research found that unlabeled AI-generated […]
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Meta’s new conversational ad targeting, smarter creative rotation frameworks, and fresh insights on audio ad sequencing
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Boost Conversions with Lead Nurturing Campaigns
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Pinterest introduces Top of Search, Meta AI launches creator video feed, and OpenAI aims to build in-house ad infrastructure
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Reddit launches a new 6-second ad views goal, weekly audio listening continues to grow, and CMOs prioritize AI adoption
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Amazon Ads joins forces with Netflix, Adobe unveils AI agents, and Roku brings AI-powered streaming ads to SMBs
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