Insights

Colling Media Marketing Minute, Content Marketing, LinkedIn, Social Media

Google's New Pmax AI Feature

by Colling Media - May 07, 2024

Google has just rolled out 6 new AI features for Performance Max, aiming to optimize advertising efficiency across its various platforms. This upgrade means marketers can expect more precise targeting and enhanced campaign performance, particularly in multi-touch campaigns spanning YouTube, Google Display Network and Search. This is an opportunity to reassess your current campaigns and […]

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