Insights

New Google Analytics Feature, X's Super Bowl Performance & Meta Battles Apple Over the App Store

by Colling Media - February 23, 2024
Google Analytics’ crystal ball, Super Bowl bot-gate, and Meta’s Apple-shaped detour, on this week’s Marketing Minute. Google Analytics Introduces Trend Change Direction Google Analytics introduced “Trend Change Detection.” which is a handy new tool that uses AI to identify sudden shifts in your traffic, conversions, and engagement. Marketers who use GA4 should familiarize themselves with […]
Read more
Amazon & Meta Team Up, TTD Sees CTV Drop, Custom GPTs added by OpenAI
Read more
Political Season Advertising: Comprehensive Guide to Effective Media Buying
Read more
Colling Media Receives Seven 2023 AZIMA TIM Awards Recognizing Top-Performing Campaigns
Read more
Top 10 Rules for Billboard Advertising
Read more
Tubi Sees Growth, Amazon Sued for Defective Ads & Google Adds “Small Business” Attribute
Read more

Get In Touch

  • This field is for validation purposes and should be left unchanged.
480.889.8944