Snap’s Ad Business Regains Momentum Snap beat second-quarter expectations with revenue up 19% to $1.6 billion, while its CEO pointed to improving momentum with large North American advertisers and stronger international growth. For marketers, better ad products backed by more AI and machine learning investment could make Snapchat worth another look, especially as competition for paid social budgets intensifies. Reddit Puts AI to Work on Moderation Reddit is rolling out Rules Hub, an AI-powered moderation

Meta Launches Seller App Meta has introduced Seller, a dedicated app for Facebook Marketplace sellers that combines AI-powered listing creation, inventory management, messaging, and performance insights. For marketers, Meta is making social commerce easier to manage and creating more opportunities to drive direct sales. YouTube Shorts Adds Custom Thumbnails YouTube is rolling out custom thumbnails for Shorts, giving creators more control over how their videos appear and helping them stand out in the feed. For

Where Gen Z is Pressing Play Gen Z continues to blur the line between video and audio, with E-MARKETER reporting that 63% of digital audio listeners in Gen Z use YouTube or YouTube Music. Spotify still leads in time spent, but YouTube delivers unmatched reach among younger audiences. For marketers, audio strategies targeting Gen Z should include YouTube alongside streaming platforms to maximize reach and engagement. Google Rolls Out Top Stories in AI Overviews Google

If your job is understanding consumer psychology in marketing and why customers choose one brand over another, there’s a surprising amount to learn from a dating show. Every season follows the same pattern. People arrive with confidence. New competitors enter. Loyalty gets tested. Public opinion shifts overnight. Favorites get dumped. Unexpected connections win. It’s entertaining television. It’s also consumer behavior in marketing playing out in real time. Strip away the bikinis and slang, and you’re

Google Search Console Update Google just rolled out a major Search Console update that lets creators and brands track how Instagram, TikTok, X, and YouTube content performs in Google Search and Discover. New platform properties report impressions, clicks, search queries, and top-performing posts. For marketers, social content is becoming more measurable, making it easier to optimize campaigns and connect search visibility with social performance. Reddit’s AI Safety Push Reddit is expanding its AI-powered moderation to