Colling Media Earns Two Top-10 Honors in PBJ’s ‘Largest Phoenix-Area Advertising Agencies’ List Company’s 2022 Billings And Staffing Rank Among Top Local Agencies Phoenix, AZ, Aug. 29, 2023 — Colling Media, a forefront player in Arizona’s advertising landscape, is thrilled to announce its recent recognition by the Phoenix Business Journal (PBJ) for two Top-10 rankings in the ‘Largest Phoenix-Area Advertising Agencies’ categories. Both rankings highlight the agency’s rapid growth, billing success, and full-time employee count.

Gen-Z Consumer Behavior, Global Ad Spend to See 1 Trillion, Trade Desk Expansion Gen Z is becoming marketers’ favorite consumers set, 2024 global ad spend approaches 1 trillion, and the trade desk adds consumer shopping behavior – on this week’s Marketing Minute. Gen-Z is Becoming Advertisers Favorite Demographic A new study shows that Gen Z is much more likely to allow ad tracking and appreciates personalized content. It’s great news for marketers who know the

Streaming Trumps Traditional TV, Barbie’s Box Office Win, Google’s Beta Launch of Demand Gen Types Traditional TV continues to decline, Barbie marketing drives massive box office and Google launches new beta on this week’s marketing minute Traditional TV’s Decline Opens Opportunities for Programmatic OTT Nielsen reports that broadcast and paid TV dropped below 50% for the first time ever in July. Streaming is now the largest category, but it is incredibly fragmented between major players

How to Use Social Media Advertising to Grow Your Business One of the key challenges businesses face is getting noticed amidst a sea of competition. Social media advertising offers remarkable outreach even on modest budgets. If done right, it can be a game-changer for small and medium-sized companies. Social media advertising platforms like Facebook, Instagram, and LinkedIn, among others, have proven to be effective promotional channels for businesses ranging from startups to giants. Let’s dive

Disney Follows Netflix, X Edges Closer To Profitability, and Google Preps for the Holidays Disney follows Netflix, X might finally be profitable and Google gets ready for the holidays, on this week’s marketing minute Disney Increases Ad-Free Package Pricing for Disney+ and Hulu After watching Netflix’s recent moves and waiting to see the results, Disney announced it will be increasing ad-free package pricing for Disney+ and Hulu, and cracking down on password sharing. This is